Measure twice, publish once.

Websites for premium products

Nobody drops a product worth thousands into a basket on their first visit. We build a site that earns trust, answers the real questions and brings the buyer to your showroom.

The high-ticket challenge.

A buyer of an expensive product compares, reads and hesitates for weeks. If your site does not answer their questions and offer a clear next step, they buy where trust comes easier.

A site that answers those questions calmly does the advisor’s work before the buyer ever steps into the showroom.

The HEKO website for a massage chair retailer, built by us
HEKO · live

What we do.

We build product pages that sell like a good advisor: clear differences between models, answers to doubts and a simple path to an enquiry or a showroom appointment.

Product pages with clear model comparisons

Included

Reviews and references that build trust

Included

Enquiries or showroom appointment booking

Add-on

A fast site that Google likes to show

Included

The core site is in packages from €890, an online store from €3,900; appointment booking is an add-on. Prices exclude VAT. The calculator gives you an exact price with add-ons in a minute.

A live project.

For HEKO, a massage chair retailer, we built a site where the buyer understands the differences between models, reads real experiences and books a showroom trial instead of vanishing to a competitor.

Live project · HEKOVisit site →

Model comparisons

Buyers grasp the differences fast.

Trust

Reviews, references and warranties.

Showroom appointment

From the web to a live trial.

Speed and SEO

The right buyers find you.

What a site for a product costing thousands must have.

Nobody clicks »buy« on a €3,000 product at the first visit. The buyer comes back three or four times, reads, compares and checks. The site has to carry that.

  • Close-up photos: material, stitching, mechanism, markings. The buyer wants to see what they would pick up in a shop.
  • The data they compare: dimensions, weight, material, warranty, origin, service. In a table, not a paragraph.
  • The reasons for the price, stated plainly: why this product costs €3,000 and a similar one online €900. Without that the buyer assumes the difference is margin.
  • A route to seeing it in person: showroom, appointment, what they can try. With expensive products, a viewing is often the step before the purchase.
  • Instalments, delivery and installation, removal of the old one. All with amounts, not »on request«.
  • Customer reviews with a name and town, ideally with a photo of the product in their home.

That is how the HEKO site for massage chairs is set up, where the showroom in Kranj and an in-person trial are part of the buying journey.

Mistakes that cost the most with expensive products.

At €100 the buyer risks little and forgives mistakes. At €3,000 each of these stops the purchase.

  • The price hidden behind an enquiry. A comparing buyer cannot compare a price without a number; they move on.
  • Manufacturer photos, identical to five other sellers. The buyer cannot see why they should buy from you.
  • No information about service and warranty in Slovenia. With imported products that is the first question.
  • A viewing request that asks for ten details. Name and phone are enough.
  • A site that takes five seconds to load on a phone because the photos are full size.

Price and timeline.

Presenting expensive products with viewings and enquiries fits the Growth package at €1,990 excluding VAT: up to fifteen pages, copy for the key pages and advanced SEO, four to five working days after the design is approved.

When you also sell with payment on the site, that is an online store from €3,900, with variants, instalments and delivery, eight to ten days. Product photography and a short ad video are added as graphics and video on quote.

Get a ballpark in the calculator. With expensive products the site pays for itself with one or two sales, so the question is rarely the price and more often the time that photos and copy take.

Common questions from high-ticket sellers.

What people selling furniture, massage chairs, bikes, watches and similar ask.

Should I publish prices or collect enquiries instead?

Publish them. A buyer of an expensive product compares and cannot do so without a number; a site without prices attracts enquiries from those looking for the cheapest. If prices vary, publish at least a »from« and the factors that affect the final price.

Do I need an online store or a presentation site?

If most buyers come for a viewing before buying, a presentation site with viewings and enquiries (Growth package) is enough. If they buy remotely and pay on the site, you need a store with payments and instalments. We often start with the first and add the store later.

How should instalments be shown?

As a monthly amount next to the product price, not just a bank logo. A buyer of a €3,000 product accepts €125 a month more easily than the total. We connect the instalment provider to the site or store.

Who takes the product photos?

We arrange the shoot together in your showroom or at an agreed location. We do not rely on manufacturer photos alone, because every seller has them; your own photos are the reason a buyer buys from you.

Does the site work for B2B buyers too?

Yes. For business buyers we add a separate entry with prices on request, volume discounts and an enquiry for larger orders. Same products, different pitch and different terms.

What will your site cost?

Answer a few questions and get a ballpark price in a minute. No sign-up.

Calculate price →
  • Fixed price agreed upfront
  • A clear timeline agreed upfront
  • The site and domain stay yours